Home 5 Articles and Reports 5 From Instagram to international bestseller

From Instagram to international bestseller

by | Dec 19, 2019 | Articles and Reports, News

A book of cartoons and conversations between a boy, a mole, a fox and a horse which began life on Instagram is now turning into an international bestseller for Ebury Press, part of Penguin Random House UK.

Illustrator Charles Mackesy’s The Boy, the Mole, the Fox and the Horse has now sold in 17 languages across a string of territories including the USA (HarperCollins) France, Germany, Italy, Finland, Greece, Spain, Croatia, Estonia, South Korea, Brazil, Chain (mainland), Serbia, Slovakia and Japan.

As Nasher went to press Rights Director Rae Shervington said that Arabic rights had not sold “at this point, but there are ongoing discussions and potential deals in five other territories”. Interest has been strong in Australia and India too, Shervington added, with both putting in strong pre-orders.

In the UK, the book – which some have likened to AA Milne’s Winnie the Pooh – has now sold more than 200,000 copies and has been nominated Book of the Year by Waterstones in the UK and Barnes & Noble in the US. It came to the publisher’s attention via Ebury editorial director Laura Higginson who was shown Mackesy’s Instragram page by a friend. “I fell in love with his words and images—universal values expressed so beautifully. I could imagine them making a wonderful book that might move other people in the same way too.

“It has been the best year working on this book—and to see so many people fall in love with it has been amazing…We are proud to publish something that is moving so many people around the world and to hear how the book is helping people is wonderful.”

Mackesy grew up on a farm surrounded by animals and says he has always respected their quiet wisdom. “You can trust them, you can deeply love an animal and yet they’ve never said a word to you, which says a lot for silence. There’s a purity to animals that human beings seem to have lost; they haven’t wrecked the planet for instance. We have so much to learn from them. I think being brought up on a farm I spent a lot of time with dogs and sheep and horses and cats and rabbits and you name it, wildlife. I spent huge amounts of time in the evenings not watching television but sitting on the hillside just staring.”

When he was 18 his best friend was killed in a car accident and he began drawing to express his grief. He went on to illustrate for Oxford University Press and for the Spectator magazine, as well as advertising work.

The book began when he sketched a friend’s son sitting on a tree branch. He was asking him what he wanted to be when he grew up and he was thinking about the idea of kindness and recalls just writing ‘kind’ when he finished the picture.

Another cartoon went viral. The Boy asks the Horse “’What’s the bravest thing you’ve ever said?’ and the Horse replies simply: ‘Help.’

This cartoon has been used in hospitals for those suffering post-traumatic stress syndrome.

His simple illustrations and philosophical musings have touched a chord across the world and it seems certain that this book will be around many people’s Christmas trees this year.

Recent News

13Jul
MacLehose Brings Mikeneko Holmes to UK

MacLehose Brings Mikeneko Holmes to UK

The interest in all things eastern continues.  Two of Japan’s ‘cultural icons’, Detective Yoshitato Katayama and his crime-solving calico cat, are coming to the UK, thanks to MacLehose Press winning a nine-way auction for four novels in Jiro Akagawa’s bestselling Mikeneko Holmes series.   Senior commissioning editor Paul Engles acquired world English rights from Bruno […]

08Jul
Northern Line Tops Literary Ranking

Northern Line Tops Literary Ranking

The Northern line underground has been crowned London’s most literary Tube line after new research mapped more than 1,000 blue plaques across the capital. The English Heritage had installed earlier this year nine new blue plaques across London, celebrating figures who made outstanding contributions in fields ranging from literature to astronomy. The scheme commemorates individuals […]

08Jul
Wuthering Heights Makes History Again

Wuthering Heights Makes History Again

A rare first-edition copy of “ Wuthering Heights,” complete with spelling mistakes, is up for auction for the first time in more than a century, as Emily Brontë’s tragic, tempestuous romance gains new fans through a big-screen adaptation. Christie’s auction house said that it’s the first copy of the novel in the publisher’s original cloth […]

Related Posts

Évora Public Library: Portugal’s Memory

Évora Public Library: Portugal’s Memory

In the heart of the Portuguese city of Évora, a UNESCO World Heritage Site since 1986, the Évora Public Library stands as a testament to more than two centuries of intellectual and cultural history. As Portugal's second-oldest public library after the University of...

Is AI  Changing Our Language?

Is AI Changing Our Language?

The world is witnessing an increasingly intense debate over the impact of artificial intelligence on language and writing, as generative AI models become more widely used across journalism, literature, and academic research. A report published by "The Guardian"...

Northern Line Tops Literary Ranking

Northern Line Tops Literary Ranking

The Northern line underground has been crowned London's most literary Tube line after new research mapped more than 1,000 blue plaques across the capital. The English Heritage had installed earlier this year nine new blue plaques across London, celebrating figures who...

Previous Next
Close
Test Caption
Test Description goes like this