{"id":19205,"date":"2024-01-30T11:30:04","date_gmt":"2024-01-30T07:30:04","guid":{"rendered":"https:\/\/nashernews.com\/?p=19205"},"modified":"2024-02-01T20:22:36","modified_gmt":"2024-02-01T16:22:36","slug":"booktok-fait-renaitre-la-librairie-de-notting-hill","status":"publish","type":"post","link":"https:\/\/nashernews.com\/fr\/booktok-fait-renaitre-la-librairie-de-notting-hill\/","title":{"rendered":"BookTok Fait Rena\u00eetre la Librairie de Notting Hill"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">La librairie embl\u00e9matique de Notting Hill a vu son destin changer gr\u00e2ce \u00e0 une tendance TikTok qui incite la g\u00e9n\u00e9ration Z \u00e0 lire davantage, ont d\u00e9clar\u00e9 les propri\u00e9taires de la librairie familiale. Les ventes de livres \u00e0 la librairie Notting Hill, rendue c\u00e9l\u00e8bre par la com\u00e9die romantique Notting Hill de 1999 avec Hugh Grant, ont plus que doubl\u00e9 depuis la pand\u00e9mie.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Les jeunes \u00e0 la recherche de livres recommand\u00e9s dans des vid\u00e9os en ligne par des blogueurs appel\u00e9s \u00ab\u00a0BookTokkers\u00a0\u00bb affluent dans les magasins, augmentant les b\u00e9n\u00e9fices de 8,5% en 2022, selon l&rsquo;Association of American Publishers. Le ph\u00e9nom\u00e8ne BookTok est si significatif que Waterstones a enregistr\u00e9 son plus grand nombre de pr\u00e9commandes pour un titre en une seule journ\u00e9e, pour Iron Flame, la suite de Fourth Wing de Rebecca Yarros, une favorite de TikTok.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">La librairie Notting Hill a constat\u00e9 une augmentation particuli\u00e8re des ventes dans un genre appel\u00e9 \u00ab\u00a0romantasy\u00a0\u00bb, qui pr\u00e9sente des intrigues d&rsquo;\u00e9vasion et des histoires romantiques audacieuses. BookTok est \u00e9galement consid\u00e9r\u00e9 comme un excellent moyen de faire d\u00e9couvrir de nouvelles librairies ind\u00e9pendantes dans diff\u00e9rentes villes.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Le hashtag #booktok a \u00e9t\u00e9 utilis\u00e9 sur plus de 215 milliards de vid\u00e9os sur la plateforme de m\u00e9dias sociaux. Les jeunes femmes sont les plus ferventes adeptes, et trois jeunes sur cinq de 16 \u00e0 25 ans d\u00e9clarent que BookTok a inspir\u00e9 leur \u00ab\u00a0passion pour la lecture\u00a0\u00bb, selon une \u00e9tude de l&rsquo;Association des \u00e9diteurs.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Des BookTokkers influents, tels que Jack Edwards et Jaysen Headley, offrent des codes de r\u00e9duction et des aper\u00e7us exclusifs des prochaines sorties. Les genres populaires incluent la fantasy et les r\u00e9interpr\u00e9tations mythologiques, avec des auteurs tels que Sarah J Maas et Madeline Miller souvent pr\u00e9sent\u00e9s dans les vid\u00e9os.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">M\u00eame des \u0153uvres classiques plus anciennes, comme Pride and Prejudice de Jane Austen et The Secret History de Donna Tartt, ont suscit\u00e9 un nouvel int\u00e9r\u00eat apr\u00e8s avoir fait le buzz sur la plateforme. Le sous-genre de vlogging a m\u00eame son propre jargon, avec le terme \u00ab\u00a0spicy\u00a0\u00bb utilis\u00e9 pour d\u00e9signer des romans traditionnellement connus comme des romans \u00e0 l&rsquo;eau de rose historiques. Des acronymes tels que \u00ab\u00a0TBR\u00a0\u00bb (\u00e0 lire) et \u00ab\u00a0DNF\u00a0\u00bb (n&rsquo;a pas termin\u00e9) sont \u00e9galement utilis\u00e9s couramment.<\/span><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La librairie embl\u00e9matique de Notting Hill a vu son destin changer gr\u00e2ce \u00e0 une tendance TikTok qui incite la g\u00e9n\u00e9ration Z \u00e0 lire davantage, ont d\u00e9clar\u00e9 les propri\u00e9taires de la librairie familiale. Les ventes de livres \u00e0 la librairie Notting Hill, rendue c\u00e9l\u00e8bre par la com\u00e9die romantique Notting Hill de 1999 avec Hugh Grant, ont [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":19149,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[106],"tags":[],"class_list":["post-19205","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-classifiee","et-has-post-format-content","et_post_format-et-post-format-standard"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>BookTok Fait Rena\u00eetre la Librairie de Notting Hill - Nasher News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nashernews.com\/fr\/booktok-fait-renaitre-la-librairie-de-notting-hill\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BookTok Fait Rena\u00eetre la Librairie de Notting Hill - Nasher News\" \/>\n<meta property=\"og:description\" content=\"La librairie embl\u00e9matique de Notting Hill a vu son destin changer gr\u00e2ce \u00e0 une tendance TikTok qui incite la g\u00e9n\u00e9ration Z \u00e0 lire davantage, ont d\u00e9clar\u00e9 les propri\u00e9taires de la librairie familiale. 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