{"id":18181,"date":"2023-07-18T13:19:40","date_gmt":"2023-07-18T09:19:40","guid":{"rendered":"https:\/\/nashernews.com\/?p=18181"},"modified":"2024-02-01T10:26:35","modified_gmt":"2024-02-01T06:26:35","slug":"les-ventes-mondiales-de-livres-affichent-des-resultats-contrastes-en-2022","status":"publish","type":"post","link":"https:\/\/nashernews.com\/fr\/les-ventes-mondiales-de-livres-affichent-des-resultats-contrastes-en-2022\/","title":{"rendered":"Les ventes mondiales de livres affichent des r\u00e9sultats contrast\u00e9s en 2022"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">En 2022, les ventes de livres ont connu une remarquable augmentation aux Pays-Bas, au Mexique et au Portugal, tandis qu&rsquo;elles ont d\u00e9clin\u00e9 aux \u00c9tats-Unis et en France. C&rsquo;est le constat dress\u00e9 par la F\u00e9d\u00e9ration europ\u00e9enne et internationale des libraires (EIBF) dans son dernier rapport sur les march\u00e9s mondiaux de la vente de livres.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Cette ann\u00e9e-l\u00e0, marqu\u00e9e par une p\u00e9riode de transformation et de transition pour l&rsquo;industrie du livre apr\u00e8s deux ann\u00e9es in\u00e9dites de perturbations, l&rsquo;EIBF a observ\u00e9 deux tendances distinctes \u00e0 travers le monde en analysant les chiffres globaux des ventes. La moiti\u00e9 des march\u00e9s \u00e9tudi\u00e9s a connu une nette diminution des ventes de livres en 2022, tandis que l&rsquo;autre moiti\u00e9 a montr\u00e9 stabilit\u00e9 voire une \u00e9volution positive du chiffre d&rsquo;affaires.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00ab\u00a0De mani\u00e8re g\u00e9n\u00e9rale, cette baisse peut s&rsquo;expliquer par deux facteurs principaux\u00a0\u00bb, souligne le rapport. \u00ab\u00a0D&rsquo;une part, les circonstances exceptionnelles de l&rsquo;ann\u00e9e 2021: apr\u00e8s des mois de fermeture, les librairies ont rouvert, stimulant les ventes \u00e0 un niveau record des dix derni\u00e8res ann\u00e9es, notamment pendant la p\u00e9riode de No\u00ebl. Ainsi, bien que les donn\u00e9es de ventes de 2022 affichent encore des r\u00e9sultats positifs et encourageants, ils semblent modestes en comparaison avec l&rsquo;ann\u00e9e pr\u00e9c\u00e9dente. D&rsquo;autre part, l&rsquo;inflation croissante tout au long de 2022 et la crise \u00e9nerg\u00e9tique, en partie caus\u00e9e par l&rsquo;invasion de l&rsquo;Ukraine par la Russie, ont limit\u00e9 le pouvoir d&rsquo;achat des lecteurs tout en faisant grimper les co\u00fbts de production dans le secteur.\u00a0\u00bb<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Le rapport met en \u00e9vidence la diversit\u00e9 des performances de chaque march\u00e9 analys\u00e9. Dans certains cas, le retour complet aux espaces physiques a stimul\u00e9 les ventes en magasin, tandis que pour les ventes num\u00e9riques, plusieurs pays \u00e9tudi\u00e9s ont enregistr\u00e9 des chiffres plus modestes qu&rsquo;en 2021.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Cette \u00e9tude repose sur une enqu\u00eate men\u00e9e par l&rsquo;EIBF au cours du dernier semestre, \u00e0 laquelle ont r\u00e9pondu les associations nationales de libraires ainsi que les membres associ\u00e9s de l&rsquo;EIBF issus de seize pays. Elle offre un aper\u00e7u de l&rsquo;\u00e9tat actuel de leurs march\u00e9s respectifs et des orientations potentielles que le secteur pourrait prendre.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>En 2022, les ventes de livres ont connu une remarquable augmentation aux Pays-Bas, au Mexique et au Portugal, tandis qu&rsquo;elles ont d\u00e9clin\u00e9 aux \u00c9tats-Unis et en France. C&rsquo;est le constat dress\u00e9 par la F\u00e9d\u00e9ration europ\u00e9enne et internationale des libraires (EIBF) dans son dernier rapport sur les march\u00e9s mondiaux de la vente de livres. Cette ann\u00e9e-l\u00e0, [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":18070,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[106,111],"tags":[],"class_list":["post-18181","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-classifiee","category-articles-and-reportages","et-has-post-format-content","et_post_format-et-post-format-standard"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Les ventes mondiales de livres affichent des r\u00e9sultats contrast\u00e9s en 2022 - Nasher News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nashernews.com\/fr\/les-ventes-mondiales-de-livres-affichent-des-resultats-contrastes-en-2022\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Les ventes mondiales de livres affichent des r\u00e9sultats contrast\u00e9s en 2022 - Nasher News\" \/>\n<meta property=\"og:description\" content=\"En 2022, les ventes de livres ont connu une remarquable augmentation aux Pays-Bas, au Mexique et au Portugal, tandis qu&rsquo;elles ont d\u00e9clin\u00e9 aux \u00c9tats-Unis et en France. C&rsquo;est le constat dress\u00e9 par la F\u00e9d\u00e9ration europ\u00e9enne et internationale des libraires (EIBF) dans son dernier rapport sur les march\u00e9s mondiaux de la vente de livres. Cette ann\u00e9e-l\u00e0, [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/nashernews.com\/fr\/les-ventes-mondiales-de-livres-affichent-des-resultats-contrastes-en-2022\/\" \/>\n<meta property=\"og:site_name\" content=\"Nasher News\" \/>\n<meta property=\"article:published_time\" content=\"2023-07-18T09:19:40+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-02-01T06:26:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/nashernews.com\/wp-content\/uploads\/2024\/02\/European-and-International-Booksellers-960x600-copy.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"960\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Roger Tagholm\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Roger Tagholm\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/nashernews.com\/fr\/les-ventes-mondiales-de-livres-affichent-des-resultats-contrastes-en-2022\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/nashernews.com\/fr\/les-ventes-mondiales-de-livres-affichent-des-resultats-contrastes-en-2022\/\"},\"author\":{\"name\":\"Roger Tagholm\",\"@id\":\"https:\/\/nashernews.com\/ar\/#\/schema\/person\/71f1e3c17ebcb19128a8c32e601282fb\"},\"headline\":\"Les ventes mondiales de livres affichent des r\u00e9sultats contrast\u00e9s en 2022\",\"datePublished\":\"2023-07-18T09:19:40+00:00\",\"dateModified\":\"2024-02-01T06:26:35+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/nashernews.com\/fr\/les-ventes-mondiales-de-livres-affichent-des-resultats-contrastes-en-2022\/\"},\"wordCount\":393,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/nashernews.com\/fr\/les-ventes-mondiales-de-livres-affichent-des-resultats-contrastes-en-2022\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/nashernews.com\/wp-content\/uploads\/2024\/02\/European-and-International-Booksellers-960x600-copy.jpg\",\"articleSection\":[\"Actualit\u00e9s\",\"Articles and Reportages\"],\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/nashernews.com\/fr\/les-ventes-mondiales-de-livres-affichent-des-resultats-contrastes-en-2022\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/nashernews.com\/fr\/les-ventes-mondiales-de-livres-affichent-des-resultats-contrastes-en-2022\/\",\"url\":\"https:\/\/nashernews.com\/fr\/les-ventes-mondiales-de-livres-affichent-des-resultats-contrastes-en-2022\/\",\"name\":\"Les ventes mondiales de livres affichent des r\u00e9sultats contrast\u00e9s en 2022 - 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